Venice, February 2025 - When the irreparable strikes, solidarity becomes a necessity. The recent devastating fires in Los Angeles have left behind ashes, memories and lives to be rebuilt. Among the silent victims of this tragedy is an essential community: that of artists, creators of emotions and builders of culture.
In an unprecedented gesture of support, the Guillon family has pledged to donate 100% of sales to La Maison Valmont Beverly Hills, up to $110,000. This initiative is a powerful statement: art has the power to heal, to bring people together and to revive hope.
In parallel, Fondation Valmont and The 2212 are launching an artistic and solidarity action that will begin with a unique event in Venice, within the new immersive space Allegato Bonvicini (Santa Croce 2161, Venice). On February 18, 2025, from 10 a.m. to 6 p.m., visitors will have the opportunity to purchase works of art and an exclusive selection of Valmont skincare products. All proceeds will be donated to the artists involved.
Support accessible to everyone, everywhere in the world
Because solidarity knows no borders, The 2212 e-boutique also features a selection of works of art, accessible for purchase from anywhere in the world. Every contribution, every acquisition becomes an act of hope.